The Buzz about Google Buzz

We are all familiar with Facebook, Twitter and many other social services that are out there for us to use. But now there is going to be a new face in town that is Google Buzz. The idea of Google Buzz it not necessarily original, however, it should still be successful. It is connecting gmail, with a Facebook type network. Those you email frequently will able to connect with your site directly. According to comSource, gmail had 176.5 million unique visitors in December, add that to users of Facebook and you have a recipe for success. You will be able to see content from people you really care about, or at least the people you email the most. It will be a great tool for the people who use email a lot.

Google Buzz is a key example of mass media. “Google Buzz certainly isn’t groundbreaking, but it will achieve critical mass virtually overnight. “ Google Buzz will allow millions of people to connect similar to Facebook, but now through using email. Croteau and Hoynes discuss the rise of the Internet in their book, “Media Society.” “Changes in computer technology were necessary but no sufficient condition for the existence of the Internet. Because the government funding the start of the Internet, it is a clear example of an external social institution directly influencing the development of technology.” The technology was developed, but then Croteau and Hoynes said, “Perhaps here, too, interaction at home with electronic media will replace the social experience of going shopping. The point is that, throughout the history of media, technology by itself has never led unambiguously in a specific direction; rather, broader social forces have channeled the development and application of technological capabilities” (13). The population of the world has now brought on the upcoming new social networks. The popularity of Facebook has now increased other businesses like Google to invest in their own networks, for example Google Buzz.

Ultimately we all know that Facebook is popular, I know for many of college students it helps us avoid doing our homework J It was only a matter of time, before new businesses caught onto the popularity and created their own network. Google Buzz is a new network that will be an interest for those who enjoy emailing. As society changes and turn into a cyberspace oriented generation there will be new networks coming our way. Enjoy J